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January 9, 2026

CES 2026 was all about ‘physical AI’ and robots, robots, robots

5 days agoTechCrunch AI

Summary

CES 2026 highlighted the maturation of Artificial Intelligence as it moves beyond software and into physical embodiments, primarily through advanced robotics and AI-integrated hardware. This shift signifies a crucial step towards autonomous systems capable of interacting with and manipulating the physical world, signaling new applications and challenges for the AI field.

Impact Areas

cost
revenue
risk
strategic

Sector Impact

In manufacturing, 'physical AI' will drive increased automation in assembly lines and quality control, enabling higher throughput and reduced defects. Logistics will see optimized warehouse management and last-mile delivery, while retail could experience personalized shopping experiences and robotic assistance. The transportation sector is on track for advanced autonomous vehicles.

Analysis Perspective
Executive Perspective

Businesses need to prepare for the integration of AI-powered robotic systems into their workflows, requiring investments in infrastructure, data pipelines, and personnel training. Optimizing data collection strategies from physical systems and developing robust AI model deployment and maintenance procedures will be critical for realizing efficiency gains and maintaining system reliability.

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